On-Page SEO & Off-Page SEO
In this article we know about what is on-page SEO and off-page SEO and the most fundamental Tips to make better websites as well as SEO. Landing Pages are the most valuable part of a website. It means Your Post or Your every post.
Firstly, let’s Know What the difference is and what are some of the key elements to focus on. now keep in mind there’s a lot of elements when it comes to on-page SEO and off-page SEO.
Difference Between On-Page SEO and Off-Page SEO
So we won’t be covering every single nitty-gritty in detail. you’ll definitely be able to learn many more things that are on-page or off-page search engine optimization. That’ll help grow your business get it ranked higher and in the end increase your sales and customers, so in this article We want to really hone in and focus on on-page SEO and off-page SEO what the difference is and just some of the key important factors.
The primary difference between on-page SEO and off-page SEO these two variations for optimizing your website is that on-page is really related to what’s on your website. So it’s everything related that goes on within your own website you typically have most of the control when you’re doing things that are on page off the page in fact though has things to do with things that are not on your website.
So it could be like link building it could be other elements but they help get your page ranked higher or build your brand or build your credibility. So in either case off-page SEO is these external things that you’re doing in order to help your website but on-page SEO is what you can actually directly control on your website. Itself so as we take a look at some of these elements and I’ll show you some real examples here in a minute but when we look at on-page SEO there are a few different kinds of things that you can focus on obviously this isn’t the full list but one of those things is, of course, the content when you look at the content there’s a variety of factors that go along with the content. So you can look at for example the quality of the content whether you’re just trying to do content for the search engines or you actually have real in-depth high-quality content that’s in detail it could also be in things like the keywords. So if you have good keywords that are targeted specifically for let’s just say the search things that people are doing then again that content is going to be ranked higher because it includes the keywords that people are searching for also it might be things like how fresh your content is being. You updating content periodically so again this just is the frequency of things every time that that spider or robot comes to your website are they seeing fresh or new content or is it pretty much the same thing so those are all good things that’ll help you know your on-page factors and this is just based on content alone but of course there are other factors. So if you look at the titles the titles that you use on your a search engine optimized title so the SEO title in the title tag that you use also how is that you know how is it written is it written well does it have the keywords are the keywords at the beginning of those titles or are they more at the end so again I’ll show you some of those examples here in a minute also looking at the description. So if you look for the description right under the websites as they get listed in search engines how are those written now not every time will the description be used but it’s a helpful little guide to help the search engines continue to scan your website and see what it’s all about then also alt tags or image alt tags so these things also help scan your images and things like that then you start getting into things like the URLs or the though it links the way that they are built right with the tags.
So if you have a link that’s logo – design this all of a sudden gets you a little bit of a keyword there now you to stuff these kinds of things but it does help are they short are they long do they have keywords another thing that could happen is low time. If your site loads very quickly this is handy but if it loads slowly then this could be a problem so another thing to consider so these are all just little things that will help rank your website higher.
Due to search engines I would say if anything if you’re looking to focus on any primary thing then the content would be the key. so focus on a very good content update. Some basic title tags and that should get you to know the 80/20 principle or 90% of what you need so if you are constantly producing good quality content this not only helps your visitors but it also helps the search engines. So if you are thinking about writing for search engines remember search engines are trying to mimic and help the visitors.
So in essence if you are writing good quality content visitors will keep coming back then in the end you’ll get ranked higher in search engines. Anyway so focus on content if you build good quality content high quality in-depth it’s fresh you constantly update things. you don’t spam. you don’t stuff keywords you create nice titles you should be good these.
Other factors and a bunch of other ones beyond this also are beneficial to help get you going, and they do help your rankings. But It is saying if you’re looking at the 80/20 rule you know as far as on-page goes those are the primary things to focus on.
Now when you get into the off-page factors there’s a lot of things that go with off-page as well. Now one of the main things is links so just like in grade school or high school. The more people that know you the more popular you are and links the more websites that constantly link back to your website, which means the more popular you are so it builds credibility.
Now sometimes this could be used as you know it can be used in a very bad way in a back in the day. when search engines first got started. They used a link and there were a lot of spammy links or there were just link farms that were being created and these things eventually the spiders and Google and all the search engines recognized that. There were spammy links so those started to kind of count against you and word didn’t really help you too much so it’s not just about links it’s also about the quality of links. So just like here it’s not just about but you know 5,000 pages of content with one paragraph on each page it’s about you know having multiple paragraphs multiple pages of content the same thing.
Herewith links it’s about the quality website so the higher the value or the more popular the website that links back to you the more important it is that it’s going to help you also this goes along with the text. So the text that’s linking back to you if everybody links back to you saying great logo design. Then you know probably get ranked higher for logo design related keywords.
On the other hand if they’re linking you for let’s say print material then you’ll probably get ranked really well for print related material.
So again those things are also important now you can kind of help this or somewhat skew it depending on your URL or your domain name but that’s just another factor otherwise the name of your company could be beneficial to helping or building this link.
Other factors that go along with building links and that is also the history or how long those links have been on there if they’ve been on there for a long time you know are they dot edu or gov websites which are usually more helpful or more credible so those things also help you out in terms of building your links also social networks.
Now search engines are incorporating those how many social network links do you have that are pointing back to your website. As well so all that helps build credibility and this can include you know forum postings like forums or discussions. So all those things helped build the off Page Factor you can get off page related things from even business cards.
So there are many more variations and these are just basic techniques and tactics but ultimately again if you’re looking for off-page concepts the primary thing to focus on off-page is building high-quality links that’s, what you want to focus on.
So if you’re looking for on-page and off-page, focus on the content building great quality content and get more people to link back to you. Whether that’s you know the techniques are endless.
Some people do link exchanges other people just write guest post guest articles. So there’s a lot of various methods to getting links and that just comes with hard work but in essence that’s what you want to do build high-quality content.
For on-page related things build also links for the off-page things of course all the additional things, help just like with on-page but the main things are these kinds of two concepts to getting your website ranked higher within the search engines.
So if I take a quick look at some websites here just for tips on building an online business, One more important Things that you have the keyword.